TOP TAKES: MEDIA INDUSTRY NEWS
Top Takes: Week of 5/27/24
79% of U.S. households now own a smart TV There’s likely no greater indicator of streaming’s dominance than the rise of the smart TV. New data on the device’s presence [...]
Top Takes: Week of 5/20/24
Netflix is launching its own ad tech Netflix announced that its ad-supported plan now has 40 million monthly active users globally, up from 23 million in January. Considering that level of [...]
Top Takes: Week of 5/13/24
OpenAI launches new AI model GPT-4o and desktop version of ChatGPT OpenAI on Monday launched a new AI model and desktop version of ChatGPT, along with an updated user [...]
Top Takes: Week of 5/6/24
Appointment TV isn’t dead. It’s making a comeback on streaming platforms. When Netflix popularized the binge model a decade ago, it brought with it a new way to consume television. [...]
Top Takes: Week of 4/29/24
Retail media ad revenue hit $43.7 billion in 2023, surging 16.3% Despite concerns about privacy laws, attribution loss and economic instability, advertisers keep investing heavily in online ads — with [...]
Top Takes: Week of 4/22/24
Amazon launches grocery subscriptions for prime and EBT customers Amazon has introduced grocery delivery subscriptions for Prime members and EBT users. The new service, announced Tuesday (April 23), is launching [...]
Top Takes is the weekly media industry news update from Universal Media. Every week, our team curates a selection of five pivotal articles that capture the week’s most significant developments, trends, and innovations shaping the media landscape. From breakthroughs in digital media and advertising technology, to shifts in content consumption patterns, these articles are handpicked to provide you with insights and perspectives from around the industry.