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News2024-01-09T13:20:33-05:00

NEWS

Top Takes: Week of 7/15/24

Time spent streaming surges to over 40% in June, the highest Share of TV Usage in the history of Nielsen’s The Gauge  The month of June ushered in another blazing [...]

July 22, 2024|

Top Takes: Week of 7/8/24

Google will remain the top destination for ad spend in the generative AI era  "Traditional search continues to be dominated by Google. This year, Google’s search ad revenues will reach [...]

July 11, 2024|

Top Takes: Week of 7/1/24

Travelers Just Want To Spend  Getting ready to travel and being on the road puts people in a shopping mood – and not just for buying travel-related products. According to [...]

July 1, 2024|

Top Takes: Week of 6/24/24

Retail data is going global  Global interest in retail data is increasing, with markets like Asia and brands worldwide recognizing its value. Predictive modeling and audience segmentation allow for tailored [...]

June 28, 2024|

Top Takes: Week of 6/17/24

Streaming share reaches all-time high with 38.8% of TV  Streaming's share of TV usage in the U.S. reached a record high in May in a new Nielsen report; FAST platforms [...]

June 21, 2024|

Top Takes: Week of 6/10/24

The Roku Channel tops Comscore's list of most popular FAST services  A new report from measurement firm Comscore has shed light on the popularity of Roku, both as a streaming [...]

June 14, 2024|

Grit & Gravitas Podcast

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