NEWS
Top Takes: Week of 9/28/26
Streaming price hikes make consumers more receptive to ad-based plansStreaming price increases are making viewers more willing to accept advertising in exchange for lower subscription costs, according to new Hub [...]
Top Takes: Week of 9/21/26
CTV dominates the sports fandom ‘life cycle,’ but podcasts and news are also in the mixSports fandom is increasingly a year-round, cross-platform habit rather than something confined to live games. [...]
Top Takes: Week of 9/14/26
Study: 73% of advertisers plan to make live sports streaming buys in next yearA new study found that 73% of advertisers plan to invest in live sports streaming or CTV [...]
Top Takes: Week of 9/7/26
Comscore expands its AI intelligence to measure sponsored chat advertisingComscore is expanding its AI Intelligence measurement platform to track sponsored ads appearing within AI chat experiences and connect those exposures [...]
Top Takes: Week of 8/31/26
Google avoids ad tech breakup in monopoly caseA federal judge ruled that Google will not have to divest its AdX advertising exchange despite finding the company illegally monopolized parts of [...]
Top Takes: Week of 8/24/26
Facebook parent Meta settles social media addiction lawsuitMeta has agreed to settle a lawsuit alleging Facebook and Instagram contributed to social media addiction among young users. While the company denied [...]
Grit & Gravitas Podcast