Create Maximum Impact

Plan With Our Experts

We look at the big picture. At Universal Media, our approach to media strategy, planning, buying, and analytics provides clients with a clear and consistent path in an ever-changing media landscape. We provide maximum impact for your marketing and advertising.

To ensure each client’s business objectives are met, we utilize research, data, and insights before any decisions about advertising and marketing campaigns are made.

We take a united approach to media buying and apply it across all platforms to optimize your spending and allow you to reach your most valuable consumers more efficiently.

Our team of experts have decades of experience in planning, research, negotiation, and buying, which they apply to both traditional and digital media.

We focus on creating lasting relationships with our clients, so much so that we become an extension of your internal team, serving as a collaborative partner.

Digital Transformation

Universal Media is renowned for efficient media placement and cost savings, but we pride ourselves on being much more. Discover the comprehensive services that our team can offer your business.

The UMI Team

Universal Media is comprised of tech-savvy problem solvers, creative thinkers, and most importantly, a team that is completely focused on you. Get to know us a little better.

Latest Updates & News

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Universal Media, Inc.
4 days ago

Yesterday was a great day in Ann Arbor, Michigan, celebrating the grand opening of the new Harvest Market!

UMI CEO Anne Carnathan was on-site for the grand opening of this newest Harvest Market location.

We are proud to be part of this journey with the Niemann Foods team! Congratulations for an amazing grand opening day!

#annarbor #harvestmarket #grandopening #niemannfoods #umi ... See MoreSee Less

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Universal Media, Inc.
1 week ago

This week, the Grit & Gravitas podcast went on the road to the Shippensburg University of Pennsylvania!

UMI CEO Anne Carnathan and Anne Deeter Gallaher, CEO of Deeter Gallaher Group, hosted an all-star panel to discuss “Your Financial Head Start: Five Moves to Make Before Graduation.”

Experiences like this live episode of Grit & Gravitas connect valuable business industry insights with the next generation of leaders. We are proud to support opportunities to provide real-world knowledge directly to students!

Watch for this Grit & Gravitas episode to premiere soon! ... See MoreSee Less

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Universal Media, Inc.
2 weeks ago

The expansion of retail media networks into offsite channels offers brands massive scale, but the complexity of measurement remains a primary hurdle. The report argues that for offsite retail data to be truly effective, it must be paired with clear attribution methodologies that go beyond simple last-click models.

See more from eMarketer: bit.ly/4c143Gf

#toptakes #RetailMedia #Attribution #OffsiteMarketing #DataAnalytics #DigitalMarketing ... See MoreSee Less

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Retail media’s offsite opportunities require measurement and careful planning

bit.ly

Offsite media retail represents a growing opportunity for advertisers and retail media networks (RMNs), as outlined in a session during EMARKETER's Commerce Media Trends Summit last week.