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We look at the big picture. At Universal Media, our approach to media strategy, planning, buying, and analytics provides clients with a clear and consistent path in an ever-changing media landscape. We provide maximum impact for your marketing and advertising.
To ensure each client’s business objectives are met, we utilize research, data, and insights before any decisions about advertising and marketing campaigns are made.
We take a united approach to media buying and apply it across all platforms to optimize your spending and allow you to reach your most valuable consumers more efficiently.
Our team of experts have decades of experience in planning, research, negotiation, and buying, which they apply to both traditional and digital media.
We focus on creating lasting relationships with our clients, so much so that we become an extension of your internal team, serving as a collaborative partner.
Digital Transformation
Universal Media is renowned for efficient media placement and cost savings, but we pride ourselves on being much more. Discover the comprehensive services that our team can offer your business.
📱 Happy World Social Media Day!
You’ve probably heard we see up to 10,000 ads a day—but that number?
Experts say it’s more myth than reality.
On social media alone, the average person sees about 30–100 ads daily. Across all media, estimates suggest around 100–300 ads per day in total.
Ad clutter is real—and attention is limited.
✨ Be intentional about what you create and consume.
📣 Authenticity cuts through the scroll.
❤️ Make it meaningful.
#WorldSocialMediaDay #DigitalLife #AdClutter #SocialMediaMarketing
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How many ads do we really see in a day? Spoiler: it’s not 10,000
www.thedrum.com
Hundreds of articles and blogs will tell you that we see up to 10,000 ads a day. The problem? No one – from Harvard professors to Market Research Council hall-of-famers – believes it’s true. Can...🍬 Our office has a serious sweet tooth, so we celebrated National Candy Month with a candy bar full of everyone’s favorites — from gummies to chocolate classics! 🍭
Did you know that in the late 1800s, colorful packaging helped candy stand out and build brand loyalty long before the term existed? Today, memorable characters and catchphrases keep that connection alive.
👉 What’s your favorite candy commercial? Share it below — we’d love to hear! 🍫📺
#NationalCandyMonth #SweetToothAtWork #BrandLoyalty #CandyHistory ... See MoreSee Less
Streaming has officially surpassed the combined share of broadcast and cable TV viewing in the U.S. for the first time, according to Nielsen’s latest report. In May, streaming accounted for 38.8% of total TV usage, overtaking cable’s 30.6% and broadcast’s 20.2%. This is an important milestone in the shift of how audiences are consuming content, cementing streaming’s role at the center of media strategies.
#MediaMilestone #StreamingRecord #TVAnalytics #TVViewership2025 ... See MoreSee Less
Streaming Reaches Historic TV Milestone, Eclipses Combined Broadcast and Cable Viewing For First Time | Nielsen
www.nielsen.com
Streaming Notches a Record 44.8% of Total TV Usage in May Streaming Usage Up 71% Since 2021, with YouTube,...