NEWS
Top Takes: Week of 1/29/24
Meta expands automated audience targeting options in latest AI push Meta’s Advantage detailed targeting is now available on all campaign objectives and optimizations. The decision to expand access to [...]
Top Takes: Week of 1/22/24
Cookies Will Finally Die in 2024 When Google first announced plans to disable third-party cookies on Chrome in January 2020, the news hit ad tech like an earthquake. But a [...]
Top Takes: Week of 1/15/24
Broadcast, Cable Continue Downward Trend In December It's a rerun of sorts for broadcast and cable TV usage in December 2023 versus the year before -- with viewing losses [...]
Universal Media Inc. Celebrates Growth of Universal Sports & Entertainment Division to Expand Experiential Marketing and Deepen Community Relationships
January 5, 2024 (Mechanicsburg, PA) – Universal Sports & Entertainment (USE), a division of Universal Media Inc., was launched in 2022 to open fresh opportunities for corporations, brands, and [...]
Leaving a Legacy – The Life and Career of Don Young
It is 1987, and Don Young is rolling down the open road on the way to Raleigh, North Carolina with a chicken salad sandwich in his bag and a [...]
Making Magic: How Anne Deeter Gallaher Brings the Grit & Gravitas Podcast to Life
Making magic is one thing, but knowing the steps that go into pulling off the trick is another challenge entirely. The latter is the job of Anne Deeter Gallaher, [...]
Grit & Gravitas Podcast