NEWS
Keep your print marketing in check among rising postage rates
A postage rate increase by the U.S. Postal Service (USPS) marks the second increase for 2021, the first increase going into effect on January 24, [...]
A beginner’s guide to creating engaging ads on Facebook
Imagine having a tool to help you reach roughly 2.85 billion people based on their interests, likes and behaviors. Look no further than the biggest [...]
Impression-based media planning: The shift from points to impressions
The timing is right, and really, overdue, for impression-based media planning on a local level. The foundations and data necessary to make the shift from [...]
Children’s Miracle Network Telethon raises record-breaking $388,550
A record-breaking $388,550 was raised for the 37th annual Children’s Miracle Network (CMN) Telethon for Penn State Health Children’s Hospital. […]
Re-thinking your print program in a changing landscape
With the changing landscape of print media and the accelerated adoption of digital solutions, how do you know if it’s time to scale back or [...]
UMI supports Children’s Hospitals Week
Children’s Hospitals Week kicked off on Monday, April 19 through 25 to help raise funds for Penn State Health Children’s Hospital. Universal Media-Analytics partnered with [...]
Grit & Gravitas Podcast