NEWS
Top Takes: Week of 11/11/24
Connected omnichannel campaigns are 2.2 times less fatiguing to audiences, new research shows Recent research by The Trade Desk Intelligence reveals that connected omnichannel advertising campaigns are significantly more effective [...]
Top Takes: Week of 11/4/24
Nielsen gets shot in the arm from MRC's livestream accreditation The Media Rating Council (MRC) has accredited Nielsen’s integration of first-party live-streaming data into its National Television service, making [...]
Top Takes: Week of 10/28/24
Meta takes step to replace Google index in AI search Meta has introduced its own AI-based search technology to reduce reliance on Google, integrating features designed to enhance user experience [...]
Top Takes: Week of 10/21/24
Instagram launches new profile cards Instagram has introduced new Profile Cards, allowing users to easily share their profiles across the app and in other digital spaces. These customizable cards make [...]
Top Takes: Week of 10/14/24
Google unveils AI-powered Google Shopping overhaul Google has unveiled an AI-powered overhaul of Google Shopping, aimed at enhancing personalization and search capabilities. The new features leverage AI to offer more [...]
Top Takes: Week of 10/7/24
Meta announces new video & AI features at Advertising Week Meta announced new AI-driven video features at Advertising Week 2024, aimed at enhancing the way advertisers create and optimize video [...]
Grit & Gravitas Podcast