NEWS
Top Takes: Week of 3/3/25
Google tests AI mode with reasoning, thinking, and multimodal queries Google has introduced an experimental "AI Mode" in its search engine, offering users AI-generated summaries with advanced reasoning and multimodal [...]
Top Takes: Week of 2/24/25
Retail media ad impressions surpass 75 billion During the 2024 holiday season, U.S. retail media ad impressions exceeded 75 billion for the first time, marking a 4% year-over-year increase. This [...]
Top Takes: Week of 2/17/25
Google lifts ban on fingerprinting for advertisers Google's recent policy update permits advertisers to utilize digital fingerprinting techniques, enabling more precise audience targeting across various devices, including smart TVs and [...]
Top Takes: Week of 2/10/25
YouTube surprise: CEO says TV overtakes mobile as “primary device” for viewing YouTube CEO Neal Mohan announced that viewers now watch over 1 billion hours of YouTube content daily on [...]
Top Takes: Week of 2/3/25
ChatGPT growing as a traffic referrer, reshaping search behavior: report ChatGPT is increasingly driving traffic to websites, having referred users to over 30,000 unique domains by November 2024. Notably, 70% [...]
Top Takes: Week of 1/27/25
Search ad spending surged in Q4 2024, with retail media leading: report In Q4 2024, digital ad spending experienced significant growth across retail media, paid search, and paid social channels, [...]
Grit & Gravitas Podcast