NEWS

Google Delays Chrome's Third-Party Cookie Phaseout to 2025 Google has delayed the phaseout of third-party cookies in Chrome to 2025 due to challenges in addressing feedback from the industry, regulators, and [...]

Time spent streaming surges to over 40% in June, the highest Share of TV Usage in the history of Nielsen’s The Gauge  The month of June ushered in another blazing [...]

Google will remain the top destination for ad spend in the generative AI era  "Traditional search continues to be dominated by Google. This year, Google’s search ad revenues will reach [...]

Travelers Just Want To Spend  Getting ready to travel and being on the road puts people in a shopping mood – and not just for buying travel-related products. According to [...]

Retail data is going global  Global interest in retail data is increasing, with markets like Asia and brands worldwide recognizing its value. Predictive modeling and audience segmentation allow for tailored [...]

Streaming share reaches all-time high with 38.8% of TV  Streaming's share of TV usage in the U.S. reached a record high in May in a new Nielsen report; FAST platforms [...]