Top Takes: Week of 2/10/25
YouTube surprise: CEO says TV overtakes mobile as “primary device” [...]
YouTube surprise: CEO says TV overtakes mobile as “primary device” [...]
ChatGPT growing as a traffic referrer, reshaping search behavior: report [...]
Search ad spending surged in Q4 2024, with retail media [...]
Google Search ad spend climbs 10% YoY, despite AI disruptions [...]
TikTok's fight against going dark gains key support TikTok may [...]
The year in data: What 2024’s key stats mean for [...]
The future of cross-media measurement takes shape with AI and [...]
Research: Consumers like locally-targeted ad messaging A recent study reveals [...]
The power of programmatic now showing at a movie theater [...]
The Trade Desk is building a CTV operating system called [...]