FCC chairman: Agency will review broadcast ownership rules at meeting
The FCC plans to revisit its broadcast ownership rules during its September meeting, spurred by Commissioner Brendan Carr’s call for modernization. Carr contends current restrictions are outdated in today’s digital-heavy media environment. Read more from TheDesk.
Q2 ad spend rises on digital expansion, TV spend slightly lower: analyst
U.S. ad spending increased 7.5% year-over-year in Q2, driven by digital channels now making up nearly 75% of total spend. TV spend held steady, while retail, pharma, and tech sectors led overall growth. Read more from TelevisionNewsDaily.
Shoppers expect fewer discounts this holiday season
New survey data shows shoppers expect fewer holiday discounts in 2025, influenced by inflation and evolving retailer strategies. Many plan to scale back, buying fewer items or focusing on essentials. Read more from Martech.
Retailers bet on Meta’s AI-powered ad suite
Retailers are increasingly adopting Meta’s AI-driven ad tools on Facebook and Instagram, using automation to improve targeting and creative performance. The shift is helping brands streamline campaigns and boost efficiency. Read more from eMarketer.
Networks set NFL ratings records as new measurements begin
CBS and FOX reported record NFL ratings as Nielsen’s new out-of-home viewership measurement went live. Expanded data collection and strong viewer interest helped both networks reach their highest regular-season averages. Read more from Front Office Sports.
